My Tree Care – Case Study

Project Brief

We were approached by Adam Matthew Ltd, a successful arborist firm that predominately does business through commercial and local government contracts. The brief was simple, create us a brand for the domestic market, that represents our values.


Creation of a new brand, including logo, to appeal to the domestic sector
Production of a full style guide
Development and launch of website, with instant estimator function

Dynamic team covering every part of the journey from well thought out help creating and establishing your vision to marketing the end product.
Don't be afraid to ask questions & let them run with it.
Could not be happier.

Dean Hoborn | My Tree Care

We created the brand ‘My Tree Care’ along with full style guide whilst working closely with the company directors. The logo design followed, along with multiple variations with usage guidelines. With an instant estimator quoting website in mind, we created a logo that was easily recognisable as an app and colour schemes with wood effect. We added the leaf decoration in the negative space, and adds a detail that can also be used as part of the brand.


This brand has been pushed out on all promotional materials and website will be launched in November 2016.